Culture-first storytelling systems for climate action
Climate Action is Social action.
We build bridges between culture, community and climate action.🎯 Our Impact Goal:
By 2035, we aim to support 500 climate initiatives to reach 100 million people, and help unlock $100 million in investment value, through narrative strategy and storytelling.Our Mission
To accelerate climate impact by helping implementers and innovators turn their work into stories that move hearts, shape culture, and unlock capital through media, narrative strategy, and youth-led storytelling.Our Vision
A future where climate action is culture-powered, where the voices shaping our planet’s future come from the communities most impacted, and every story becomes a signal for change.
What We Do
Turn your impact into influence.
We don’t do campaigns. We build narrative engines that drive long-term visibility and scale your impact.
1. The Signal Fellowship
An Innovative Storytelling Engine for Climate Action.
The only culture-forward, grassroots-powered storytelling system for youth, energy and food systems in Africa.
We partner with climate programs, funds, and innovators to humanise their impact across Africa and the Global Majority.
2. Signal Bridger
Strategic Comms for Funders & Climate Ventures
We help climate funders, accelerators, and social enterprises build brand equity and visibility through story-driven communications sprints.
🎧 Powered by the Culture Signals Studio
Producing Media that Documents how Culture and Soft Power Shapes People and ProgressOur storytelling engine is anchored in the Culture Signals YouTube channel, a platform exploring how culture and soft power shape the development of society and identity.All of our work taps into this ecosystem to give your work cultural resonance and cross-platform traction.
About Us
A storytelling studio built for the climate decadeMySignalStory is a narrative strategy studio helping climate and nature-based solutions scale their visibility, credibility, and influence. We do this by weaving together local stories, cultural context, and youth-powered media so your work doesn’t just get seen, it gets remembered.Whether you’re a funder, accelerator, or frontline implementer, we help you build storytelling systems that unlock partnerships, grow impact, and build trust from the ground up.We’re on a mission to help 500 climate and nature initiatives reach 100 million people by 2035 through the power of stories that shift culture.We’re not just telling stories. We’re training a new generation of narrators. We’re moving institutions toward cultural alignment. And, we’re documenting the shifts as they happen.
The Signal Fellowship
An Innovative Storytelling Engine for Climate Action
Where Climate Action Meets Culture
Why It Matters
Most climate programs struggle with visibility that feels authentic. Reports go unread. Youth remain disengaged. The culture behind your innovation is missing from the story.That’s where the Signal Fellowship comes in.
We are the only culture-forward, grassroots-powered storytelling system for youth, food and climate systems in Africa. We humanise climate action through youth-powered, culturally grounded stories that travel farther and mean more.How It Works:
🌀 We co-design storytelling labs with your team
🧑🏽💻 We recruit & train local youth climate storytellers
đź“Ť We embed them in your focus communities
🎙️ We co-create narrative assets that reflect the real-life impact of your work
🎧 We feature select stories on the Culture Signals™ podcast and archiveWhat You Get:
- 6–10 trained youth fellows aligned to your project themes
- Authentic field stories: short videos, photo essays, audio snippets
- A featured episode or series on the Culture Signals podcast
- Campaign-ready digital assets (quote cards, reels, narratives)Optional: live listening salons, showcases, or impact storytelling reportsDesigned For:
- Climate & nature-based programs
- Youth-focused climate campaigns
- Donor-backed initiatives needing community visibility
- Foundations or NGOs seeking compelling proof of impact
- Ecosystem builders investing in soft power and local voiceOur Impact Commitment
By 2035, we aim to train 1,000+ storytellers and document 10,000 grassroots climate stories that bridge culture and climate action across Africa and the Global Majority.Why It Matters:
🔸 72% of climate stories in Africa are donor-driven.
🔸 90% of youth say they feel excluded from climate narratives.
We’re here to change that one fellow, one story, one climate milestone at a time.👉 Ready to turn your climate work into a youth-powered narrative engine?
Signal Bridger: Localised Strategic Communications
Your Impact Deserves Strategic Visibility
We help climate funds, ventures, and accelerators bridge the gap between data and story—so your work builds trust, unlocks capital, and scales change.Intro Section:
You’ve got the results. But are they understood, celebrated, or shared widely enough to unlock your next stage of growth?
Signal Bridger™ is a communications sprint for climate ventures and funders, turning your impact into influence.Who It's For:
- Climate funds with technical assistance programs
- Climate ventures scaling across Africa or emerging markets
- Accelerators & intermediaries supporting climate implementers
- Policy and investment teams seeking credible story assetsWhat’s Included:
Messaging & narrative audit
Strategic visibility roadmap
Custom asset sprints (slide decks, founder stories, quote cards, explainer visuals, etc.)
Stakeholder-ready narrative packs (for funders, partners, communities)
Optional: Podcast or media features via Culture Signals™Outcomes You Can Expect:
🟢 Stronger positioning in the ecosystem
🟢 Campaign-ready content for visibility and engagement
🟢 Tools that simplify reporting, community engagement, and partnership development
🟢 Stories that reinforce credibility with funders, regulators, and local communitiesImpact Commitment:
🎯 By 2035, we aim to support 500 climate ventures and 100+ ecosystem players to build evergreen soft assets that reach 100milion people, unlock climate finance, trust, and long-term buy-in.👉 Want to turn your impact into stories that scale with you?
Culture Signals Podcast: How Soft Power & Culture Shapes Climate Action
The podcast where youth, culture, and climate power collide.
“If you want to shape the future, listen to the signals.”Culture Signals is the flagship podcast of MySignalStory, a storytelling studio using soft power to spark climate action and shift public perception across Africa and the world.Every episode features bold voices at the intersection of youth culture, climate, agriculture, and imagination. We ask better questions, tell deeper stories, and explore how culture, not just carbon, shapes the climate conversation.Powered by Youth. Grounded in Culture.
Get In Touch
At MySignalStory™, we partner with climate funders, accelerators, and social enterprises to craft stories that grow visibility, trust, and long-term brand equity.Whether you're…
🌍 A funder looking to support your portfolio’s narrative capacity
đź“Ł A founder ready to tell your story in a way that lands with funders or communities
🤝 A partner exploring collaboration across media, storytelling, or training
🎙️ Or a curious listener who believes in the power of culture…We’d love to hear from you. Here's how you can plug in:
- Partner with us on storytelling or narrative strategy for your grantees or programs
- Book a workshop for your team or cohort on using culture to scale impact
- Sponsor a podcast season or storytelling cohort
- Submit a story to our open Signal Circles archiveOr say hey, we love smart questions and new ideas.We’re Based in Kenya.
Our work spans across Africa, and we collaborate globally.Contact Options:
General & Partnerships Inquiries
[email protected]Media or Speaking Requests
Press & podcasts? Let’s talk stories.
[email protected]Story Submissions for Signal Circles
[email protected]Not sure what you need yet?
Book a discovery call
Let’s see if we’re the right fit.Project or Partnership Requests
Fill the form below, and we’ll respond within 2–3 business days.